Join us this week as we are joined by Ben Burgess, Founder of Brand and Web Agency, Eleven, working with the likes of CocaCola, BBC, Simba, 3Mobile & many more!
Nick and Ben unravel the four-step process of Conversion Rate Optimization, providing practical insights and actionable strategies to boost your website's performance.
Discover the art of designing a flexible website that adapts seamlessly to evolving customer needs, and unlock the power of A/B Testing to optimize your online presence.
Nick and Ben also delve into the psychology of consumer behavior, uncovering effective methods for understanding and meeting customer desires.
Whether you're a seasoned entrepreneur or just starting out in the e-commerce world and want to gain a better understanding of CRO, this episode is not to be missed!
Key takeaways:
0:00 Introduction
2:01 Top 3 Tips For Today
4:08 Conversion Rate Optimization: The 4 Step Process
10:04 Brand Store vs. Online Store
11:33 Solution Positioning
15:26 How to Design a Flexible Website?
19:45 What is A/B Testing?
21:02 How Do You Find Out What the Customer Really Wants?
27:07 Tips To Increase Adding to Cart & Average Order Value
37:24 USPs: Sometimes Over Looked
Sign up to our webinar here: https://www.eventbrite.co.uk/e/10x-cro-changes-every-brand-needs-to-make-free-ux-workshop-tickets-837307969677?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl
Eleven: https://www.weareeleven.co/
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