Winning With Shopify
The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy.
Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY. The only Shopify Podcast you need to subscribe to!
Winning With Shopify
From Banking To Bamboo Socks - Bare Kind’s Amazing Story
This week we are joined by Lucy and her inspiring story of founding Bare Kind. Bare Kind is a Bamboo sock company that save endangered animals.
In this episode, we delve into key topics, including:
- How Lucy Started & Grew Bare Kind.
- Learn practical tips and strategies for running a sustainable and environmentally friendly business.
- Understand the importance of Unique Selling Propositions and how they influence customer buying decisions.
- Get an inside look at the processes and efforts that go into creating and maintaining a strong brand identity.
- Explore the methods Bare Kind used to identify and connect with their ideal customers.
- Gain insights into effective negotiation techniques that can help your business thrive.
Whether you're passionate about sustainability, looking to start your own business, or seeking to improve your existing brand, tune in and learn how to make your business both successful and kind to the planet!
Bare Kind: https://barekind.co.uk/
Reach out to the Spec team here: https://spec.digital/expertise/seo-services/
Key takeaways:
0:00 Introduction
8:24 How Lucy Started & Grew Bare Kind
13:45 How Do You Have a Green Business?
21:13 USPs & Buying Decisions
27:14 Building The Behind The Scenes Of A Brand
34:09 How Bare Kind Understood Who Their Target Customers Are
44:15 The Power of Negotiation
Website: https://winningwithshopify.com/
YouTube: https://www.youtube.com/@winningwithshopify
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TikTok: https://www.tiktok.com/@winningwithshopify
