Winning With Shopify
The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy.
Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY. The only Shopify Podcast you need to subscribe to!
Winning With Shopify
Social Growth Strategy: Creating 2 Years Of Shopify Sales From ONE Post!
This week we are joined by Kim, Founder of Kim's Custom Caps, to share her inspiring story of how she founded her creative business and grew her brand through social media!
Kim's story is incredibly inspiring - she started created crafts and after some time decided to niche in making custom graduation caps. Soon after, her content was reposted by Instagram themselves to 80 MILLION followers!
Since then Kim has amassed a following of almost 500K followers on socials and created a 2 YEAR waiting list for her products from ONE post!
If you're wanting to create demand for your Shopify store through social media, this episode is not to be missed!
Check out Kims Custom Caps here: https://www.kimscustomcaps.com/
Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub
Key takeaways:
0:00 Introduction
5:28 What Was The Most Random Hobby You Had?
7:30 The Combination Of Hard Work & Luck
11:50 Using Social Media To Scale A Shopify Business
17:22 How To Manage Your Sales Process
22:27 What’s Work On TikTok Right now?
30:37 The Draw Of Showing Professionals At Work
35:03 The Power Of Telling The Story Behind Every Product
38:09 What Metrics Should Shopify Businesses Be Tracking?
42:37 Engaging with Customers Through Social
46:26 How to get your influencers to endorse your product
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