Winning With Shopify
The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy.
Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY. The only Shopify Podcast you need to subscribe to!
Winning With Shopify
Influencer Gifting - The Low-Cost Strategy To Grow Your Shopify Store!
Influencer gifting has become one of the most talked-about strategies in modern marketing, but how does it actually work? And how can brands make the most of it?!
In this episode, we dive deep into the world of influencer gifting and explore its potential with Brett Owens, Founder of Afluencer.
Nick & Brett cover the essentials of influencer gifting as a marketing strategy, including how it works and how brands can maximize its impact. We discuss how to select the right influencers, set clear campaign goals, and measure success. You’ll also learn best practices for reaching out to influencers with a compelling pitch, managing expectations around content creation, and avoiding common mistakes to improve campaign outcomes!
Book your extended 60 day FREE Influencer Marketing demo session with Afluencer here! https://afluencer.com/wws
Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub
Key takeaways:
0:00 Introduction & About Brett
4:04 What is Influencer Gifting?
8:55 Rates & Gifting to Influencers
14:24 How to Choose the Right Influencers for your Marketing
16:50 What Small Businesses Need to Know
21:35 How to Get Influencers to Work With You
25:40 Expectations Of Working With Influencers
32:00 Your Brand Is Not Your Own
40:06 The Top 3 Mistakes Brands Make When Working With Influencers
44:05 How To Reach Out To Brett
Check out our other awesome partners!
Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp
To learn more or claim your free customer analysis and strategy session, visit seguno.com/winningwithshopify
